Estee Lauder have recently announced the face of their New Dimension Transformative Skincare Collection as Hollywood actress Eva Mendes.
We will see this launch in Australia in late July with Eva featuring in digital, TV and print advertising campaigns.
Here is a look at the imagery:
Since my teenage years, I have always admired Estée Lauder, the woman and the brand,” said Mendes. “I’m excited to represent New Dimension skincare because I can relate personally to what it stands for – the power we have as women to take control and transform our own beauty.
Products in the range include New Dimension Shape + Fill Expert Serum and New Dimension Expert Liquid Tape.
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